Cookie Policy

1. What are cookies?

Cookies are small text files that websites store on your browser or device (computer, tablet, or smartphone) when you visit them. They allow the site to "remember" your actions and preferences (such as login, language, and other display settings) over a period of time, so you don't have to re-enter them every time you come back or browse from one page to another.

2. What types of cookies do we use?

On webbooster.com.co and wpanel.webbooster.com.co we use first-party and third-party cookies, divided into the following categories:

• Strictly necessary / technical cookies: essential for our sites to function correctly. These include session cookies on our main site and login/session cookies for your account on wpanel.webbooster.com.co, where you manage your services. They also include cookies required to process payments securely through our payment gateway ePayco. Without these cookies, you would not be able to log in, manage your account, or complete payment for your services.
• Statistics and analytics cookies: allow us to quantify the number of users and measure how they interact with the site to improve its performance. We use Google Tag Manager (GTM) as a tag manager, through which we implement Google Analytics 4 (GA4). The information collected is typically aggregated and anonymous.
• Marketing and tracking cookies: used to build profiles, display relevant ads, and measure the effectiveness of our digital campaigns, as well as to follow up on the contact forms you submit on our site. We implement the Meta Pixel (Facebook/Instagram) through Google Tag Manager, and Mautic, our marketing automation platform, connected to our contact form.

3. International data transfers via cookies

Some of the third-party cookie providers mentioned above (such as Google and Meta) have servers located outside Colombia. By accepting the use of these cookies, you consent to the international transfer of the data they generate, in accordance with the security standards described in our Privacy Policy.

4. How can you manage or block cookies?

You can allow, block, or delete the cookies installed on your device at any time.

• Consent banner: when you first visit our site, you'll see a notice that lets you accept or reject the use of non-essential cookies.
• Browser settings: you can also restrict cookies by adjusting your browser settings: Google Chrome, Mozilla Firefox, Apple Safari, Microsoft Edge.

Note: if you choose to block strictly necessary cookies, you may not be able to log in to your client panel, manage your services, or complete payments correctly.

5. Our evolving platform

Currently, webbooster.com.co and wpanel.webbooster.com.co operate as independent platforms. We are working on integrating them to offer a unified self-service experience; when this happens, we will update this policy to reflect any changes in how cookies are handled.

6. Updates to this policy

We may update this Cookie Policy periodically to reflect changes in the tools we use or for legal and regulatory reasons. We invite you to review this page regularly.

7. Contact

If you have any questions about our use of cookies, you can reach us at:

• Email: info@webbooster.com.co
• Support line: +57 324 875 4453
• Headquarters: Medellín, Colombia